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What you need to know before hiring a local arborist

Difference between a consulting arborist & regular local arborist A consulting arborist specialises in tree inspections, risk assessment reports and other reports pertaining to the tree’s health, vigour and amenity value. A regular local arborist normally focuses on physically managing trees in an urban environment. Both have taken the same courses up until Certificate III […]

This is how to blow your competition away.

I was chatting with the owner of a great little Sydney based tree business making waves in his service area. I thought this was a MUST share strategy as I know you can all benefit. Note: In the fairness of competition I will not be sharing this companies trading name, nor will I be sharing […]

7 ways to skyrocket leads/sales with flyer drops

The thing about flyers is… …well they work! They say the reaction to letterbox marketing is about 1%. In my experience, 3% plus is easily achievable. That’s 30 phone calls for every 1000 leaflets. Not bad right? Generally, it cost about $400 per 10,000 flyers. That $1.30 per job lead!! But even at the 1% […]

Strategic Alliances and Partnerships

Otherwise known as a strategic partnership, a strategic alliance is not as formal as it sounds. You won’t be drawing up contracts. It’s just a symbiotic relationship where both you and the other business benefits from using or recommending each other’s services. These are happening everywhere. Think of Disney and McDonalds, or Caltex and Woolworths. […]

Do Arborists Charge more in Affluent Areas? (Poll Results)

Come on guys, own up… who has tacked on an extra hundred or two because there was a Maserati in the driveway? Jokes aside, this is a serious question I wanted to know the answer to. I figured this subject would have been covered many times, but upon a quick Google search, I turned up […]

Win Council Tenders for Tree Maintenance – Part II

The first interview I did with Jason was very popular with tree services business owners right around Australia. I received so many questions that I thought I might as well get Jason back on for another round of questions. This time we discuss: Teaming up with other companies to win tenders together. What to do […]

No.1 Factor for Customers When Choosing a Tradie

For some of us, it can be a bit of a mystery why we get the call back from some customers and others not. To take the guesswork out of it for you, we have been surveying customers over the last 3 months and asking them “what factors influence you most when selecting a contractor”. […]

[PART 2] Google Adwords on a Shoestring Budget

FREE DOWNLOAD: 12 Google Adwords Layout Ideas for Better Conversions In this contractor’s corner, we take things to the next level with Google Adwords in our endeavour to slash our spend and increase our ROI. We look at: Match types – Exact match, phrase match, broad match, and modified broad match. What to use, when […]

[Part 1] Google Adwords on a Shoestring Budget

What $27,014.79 Google Adwords Spend in 6 Months has taught me No education is free. Over the years, my google Adwords spend has been getting smaller and smaller, yet I manage to be more and more competitive. In this video (the first of a series) I am going to share with you some of the […]

How To Raise Your Prices And Get MORE Work!

The No. 1 way to increase your company profits is to charge each customer more, thereby increasing the average yield from each job and thus making your business far more profitable. But there is a right way and a wrong way to do it…. Are you the TAG or the Swatch Arborist? There is not […]

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